As we settle into the holiday season, we’re thrilled to bring you our Q3 Creature Recap! Here, you’ll find updates, shoutouts, insights, and a look at recent work we’re excited to share from the past quarter.
Creature Studio, a division of 25madison, is a transformation studio that propels business growth through brand, product, and experience design.
“Words that Work” is our data-driven, sprint-based approach to customer discovery, cutting acquisition costs and boosting marketing effectiveness with real-world insights. See how we’ve helped clients achieve a 71% reduction in customer acquisition costs and a 500% increase in targeted ad click-through rates.
The FTC's new "click to cancel" rule will take effect in about six months, requiring companies—from gyms to streaming services—to make canceling as easy as signing up. The rule bans companies from forcing customers through chatbots or agents for online cancellations and requires clear consent before renewing subscriptions or converting free trials to paid plans. Following recent FTC actions against companies like Amazon and Adobe for hard-to-cancel subscriptions, this new regulation marks a big win for consumer freedom.
Adapt, our innovation and strategic planning workshop, is designed to help companies tackle the challenges of articulating, prioritizing, and executing big ideas. These sessions are a perfect opportunity for organizations to develop strategies that create outsized value through brand, product, and experience design.
Adapt includes background research into a problem or pain point, and culminates in a two-hour working session to digest the research findings and explore innovation opportunities. Participating organizations walk away with:
Innovative Opportunities: Directly connected to their goals and priorities. Project Roadmap: A clear guide to take ideas from concept to launch. Action Plan: Aligning investments with desired outcomes.
We offer a limited number of these specialized workshops each quarter for $5k each (a $10k value).
Interested in securing a spot or know someone who might be? Reach out to craig@creaturestudio.com.